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PILLSBURY INSTAGRAM SWEEPSTAKES - OFFICIAL RULES

NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING.

Sponsor: General Mills Sales, Inc., One General Mills Boulevard, Minneapolis, MN 55440 (“General Mills” or “Sponsor”).

Administrator: Arrowhead Promotion & Fulfillment Co., 1105 SE 8th Street, Grand Rapids, MN 55745 (“Administrator”)

1. How to Enter: The Pillsbury Sweepstakes (the “Sweepstakes”) starts at 12:00 A.M. Central Time (CT) on December 3, 2016 and ends at 11:59 P.M. CT on December 4, 2016 (the “Sweepstakes Period”). To enter the Sweepstakes, use your web-enabled mobile device with a camera, and launch the Instagram application and follow @pillsbury, if you are not a follower already. You can search for “pillsbury” in the Instagram application or visit http://instagram.com/pillsbury in an internet browser to locate and follow @pillsbury. Before entering the Sweepstakes, the “Photos Are Private” option in your Instagram account settings must be set to “OFF”. Then, like or make a relevant comment on the post associated with the Sweepstakes (the “Post”) on the Pillsbury Instagram page to receive one (1) entry (the “Entry”). An Instagram account is required to enter and is available for free at http://instagram.com. All terms and conditions of Instagram.com apply. You must have a data service plan with your wireless service provider or wireless internet service for your web-enabled mobile device and a device that supports the Instagram application to enter. By entering this Sweepstakes, you understand that data rates may apply. See your wireless provider for pricing plan details and mobile device capabilities. Limit one (1) entry per person during the Sweepstakes Period.

Multiple entrants are not permitted to share the same Instagram account. Any attempt by any entrant to obtain more than the above-stated number of Entries by using multiple/different Instagram accounts/usernames, identities, registrations and logins, or any other methods will void that entrant’s Entries and that entrant will be disqualified. Sponsor will not verify receipt of Entries. Automated, script, or macro Entries are prohibited, and any use of such automated devices or programs, or any method which subverts the entry process, will cause disqualification. Released Parties (as defined below) are not responsible for lost, late, garbled, inaccurate, incomplete, misdirected or stolen Entries, uploads, photos, hashtags or @mentions, or transmissions, or problems of any kind whether mechanical, human or electronic. In the event of a dispute of any Entry, the authorized account holder of the Instagram account used to enter will be deemed to be the entrant. The “authorized account holder” is the natural person assigned an Instagram account by Instagram. Potential winners may be required to show proof of being an authorized account holder.

2. Eligibility: Open only to legal residents of the fifty (50) United States and District of Columbia who are at least 18 years of age or older at time of entry. Void in Puerto Rico and where prohibited or restricted by law. Employees of General Mills, Administrator, and their respective parent companies, affiliates, advertising and promotion agencies, the judging organization, and immediate family members (spouse, parents, children, siblings, and each of their respective spouses, regardless of where they reside) or household members (whether or not related) of each are not eligible. All federal, state and local laws and regulations apply. This Sweepstakes is intended for viewing in the United States only and shall only be construed and evaluated according to United States law. You are not authorized to participate in the Sweepstakes if you are not located within and a legal resident of the 50 United States and the District of Columbia, at least 18 years of age or older at the time of entry.

3. Prizes: Ten (10) Prizes: each prize is three (3) boxes of Pillsbury Holiday Shape™ Cookies, one (1) box of each of the following: Christmas Tree Shape™ Sugar Cookies, Snowman Shape™ Sugar Cookies and Reindeer Shape™ Sugar Cookies. Approximate Retail Value (“ARV”) of prize is $12.00.

Total ARV of all prizes is approximately Twelve Dollars ($120.00). Odds of winning a prize depend on the number of eligible Entries received during the Sweepstakes Period. Winners may not substitute, assign or transfer prize or redeem prize for cash but Sponsor reserves the right, at its sole discretion, to substitute a prize (or portion thereof) with one of comparable or greater value. Winners are responsible for any applicable federal, state, and local taxes, if any, as well as any other costs and expenses associated with the prize receipt and/or use not specified herein as being provided. All prize details are at Sponsor’s sole discretion. Prize will be awarded “as is” with no warranty or guarantee, either express or implied by Sponsor. Limit one prize per person. No more than the stated number of prizes will be awarded.

4. Drawing and Awarding of Prizes; Verification of Winner: Sponsor will select ten (10) potential winners (each, a “Potential Winner”) by a random drawing from all eligible Entries received on or about December 5, 2016. Potential winners will be notified on or about the day following the random drawing via Instagram message consistent with the Potential Winner’s winning Entry, and will be required to contact Sponsor at the email address provided in the notification within five (5) days. Each Potential Winner is not an official winner (“Winner”) until his/her eligibility has been verified and he/she has been notified that verification is complete. Sponsor will not accept screen shots or other evidence of winning in lieu of its validation process. If the Instagram application fails or becomes corrupted for any reason, any Entry during that time will be deemed a defective Entry and is void. Drawing will be conducted by an independent judging organization whose decisions are final on all matters relating to this Sweepstakes. In addition to the releases and other requirements forth within these Official Rules, at Sponsor’s discretion, each Potential Winner (parent/legal guardian if Potential Winner is a minor in his/her state of residence) may be required to sign and return an Affidavit of Eligibility, Liability & Publicity Release (unless prohibited) (collectively an "Affidavit"), which must be received by Sponsor within five (5) days of the date notice. In this situation, if a Potential Winner cannot be contacted, fails to execute and return the Affidavit within the required time period, or prize is returned as undeliverable, or he/she refuses his/her prize for any reason, that Potential Winner forfeits the prize and Sponsor will select an alternate winner by random drawing from all remaining eligible entries.

5. Publicity; Release; Limitation of Liability: By entering this Sweepstakes, all entrants agree to comply with these Official Rules and agree to be bound by the decisions of the judging organization and the Sponsor. Winner agrees that (except where prohibited) Sponsor may use such Winner’s name, picture, likeness, voice and Entry and all elements of such Entry, including, without limitation, the photo and any descriptions, for advertising and promotional purposes including in any publicity, promotion, or advertising in any form of media, including websites without further compensation or notification to, or review or permission of entrant and/or any third party. Sponsor, Administrator, Instagram and each of their respective promotion and advertising agencies, and any other organizations affiliated with the sponsorship, fulfillment, administration, prize support and the judging organization and all respective officers, directors, employees, representatives and agents, as well as each of their respective successors, representatives and assigns (collectively, “Released Parties”) shall have no liability and shall be held harmless by Winners for any damage, loss, rights, claims or liability to person or property, due in whole or part, directly or indirectly, by reason of the acceptance, use, or misuse of any prize (or portion thereof) awarded or participation in this Sweepstakes, including without limitation personal injury, death, and/or property damage, as well as claims based on publicity rights, defamation, and/or invasion of privacy. Sponsor reserves the right, in its sole discretion, to modify, cancel or suspend part or all of this Sweepstakes should virus, bugs, non-authorized human intervention or other causes corrupt or impair the administration, security, fairness or proper play of the Sweepstakes. In such event, Sponsor may select Potential Winner in a random drawing from all non-suspect, eligible Entries received up to the date of cancellation or suspension. Released Parties are not responsible for technical, hardware, software or telephone failures of any kind, lost or unavailable network connections, fraud, incomplete, garbled, delayed or faulty computer transmissions, whether caused by Sponsor, entrants or by any of the equipment or programming associated with or utilized in the Sweepstakes or by any technical or human error which may occur in the processing of Entries, photos, uploads, hashtags or @mentions which may damage a user’s or any other person’s device or other property or limit an entrant’s ability to participate in the Sweepstakes. If for any reason your Entry is confirmed to have been erroneously deleted, lost, or otherwise destroyed or corrupted, your sole remedy is another Entry in the Sweepstakes. Sponsor may prohibit an entrant from participating in the Sweepstakes or winning a prize if, in its sole discretion, it determines that said entrant is attempting to undermine the legitimate operation of the Sweepstakes by cheating, hacking, deception, or other unfair playing practices (including the use of automated quick entry programs) or intending to annoy, abuse, or threaten any other entrants or Sponsor representatives.

CAUTION -- ANY ATTEMPT BY AN ENTRANT TO DELIBERATELY DAMAGE THE WEBSITE OR UNDERMINE THE LEGITIMATE OPERATION OF THE SWEEPSTAKES MAY BE IN VIOLATION OF CRIMINAL AND CIVIL LAWS. SHOULD SUCH AN ATTEMPT BE MADE, SPONSOR RESERVES THE RIGHT TO SEEK ANY AND ALL AVAILABLE REMEDIES (INCLUDING ATTORNEY’S FEES) FROM ANY SUCH ENTRANT TO THE FULLEST EXTENT OF THE LAW, INCLUDING CRIMINAL PROSECUTION. SPONSOR’S FAILURE TO ENFORCE ANY TERM OF THESE OFFICIAL RULES SHALL NOT CONSTITUTE A WAIVER OF THAT PROVISION.

6. Disputes: Except where prohibited, you agree that: (1) any and all disputes, claims and causes of action arising out of or connected with this Sweepstakes or any prize awarded shall be resolved individually, without resort to any form of class action; (2) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Sweepstakes, but in no event attorneys’ fees; and (3) under no circumstances will you be permitted to obtain awards for, and you hereby waive all rights to claim, indirect, punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the entrant and Sponsor in connection with the Sweepstakes, shall be governed by, and construed in accordance with, the laws of the State of New York without giving effect to any choice of law or conflict of law rules (whether of the State of New York or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of New York.

7. Entrant’s Personal Information: Information collected from entrant is subject to Sponsor’s Privacy Policy at http://www.generalmills.com/en/Privacy_Policy.aspx.

8. Winners’ Name: The Sweepstakes’ winner list will be posted on www.Pillsbury.com and http://instagram.com/pillsbury on or about December 12, 2016. 

This Sweepstakes is in no way sponsored, endorsed or administered by, or associated with Instagram. By entering, you understand that you are providing your information to Sponsor and not to Instagram.

Sweepstakes sponsored by:
General Mills Sales, Inc.
One General Mills Boulevard
Minneapolis, MN 55440



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