My family LOVES the Pillsbury frozen whole wheat rolls.  I use to be able to buy them at our local Kroger store. Our WalMart has never kept them in stock. Over the past month I have searched every where for them, cant find them ANYWHERE.

What is the deal?  Is Pillsbury no longer making them?

Deb H

Hi uniqued: Thank you for your post. You are correct-this product has been discontinued and is no longer available.  While many of consumers did enjoy this product, it wasn’t as successful as Pillsbury had anticipated.
I feel bad if you were caused any inconvenience and hope you continue to enjoy the many other products Pillsbury offers.
 
Sincerely, CC 

I really hope Pillsbury gives the frozen whole wheat dinner rolls another try.

Not only were they delicious, they worker out to be only one, yes one, weight watcher's point!  Which is fantastic for rolls! 

I was afraid I would have to give up on having rolls with dinner until I found those little gems in Kroger's freezer section.  Sadly, it appears my dinners with have to go roll-less again.

Maybe Pillsbury could try to stock the whole wheat rolls in more stores to help with sales.  It appears Deb H only found them at Krogers- why not try Walmart or Meijer?  Even Trader Joe's or Whole Foods given that they are whole wheat rolls and may cater to the helthfood crowd.

And lastly, get the weight watchers seal of approval like Progresso did with some of their soups and those dinner rolls will be flying off the shelves!

I do hope you guys will try again- they were sooooo yummy!

Thank you for your time.

I also just tried the whole wheat dinner rolls and my family loved them. Please bring them back!

Jim

The wheat rolls were great, convenient, very tasty as well as healthly. It is very disappointing that Pillsbury has discontinued them, replacing them with less healthly choices. As far as I know Pillsbury has no comparable product another blow to making available more healthly choices.

I and my family VERY much enjoyed Pillsbury Whole Wheat Dinner Rolls, and I'm so disappointed to read that you are no longer making them. They were an excellent addition to healthy eating habits. I have noticed that Pillsbury was the only brand of whole wheat rolls available in our Publix frozen food section.

They will be missed. BRING THEM BACK! Please?

Sincerely,

L

I've been looking and looking for these rolls, until I finally decided to see if you guys discontinued them.  Our family really misses them, they were so good!  Now we opt of having bread with dinner b/c I can't find any other healthy and easy alternatives that are so good.   PLEASE reconsider bring them back

We LOVED the wheat dinner rolls and the fact that they were only one point on Weight Watchers.  Please bring them back!!!

Dear Pillsbury Powers That Be,

I am a member of Weight Watchers and was thrilled to find a 1 point whole wheat roll that was both delicious and healthy.  And as a bonus my family loved them, including out of town guests not on Weight Watchers.  Even if I weren't a Weight Watchers Member I know I would still enjoy them.  I am disappointed that you have discontinued this delicious product.  Please give them another try!

Sincerely,

Cindy Burnett

This is the only really healthy roll you offer.  My question to you is what do you offer that is healthy for people trying to offer their families healthy alternatives, especially where children are a concern. 

My thought of you is that you possibly should lower your standard slightly when it comes to what you expect to see regarding "the bottom line".  I know many people including family and friends that raved about the taste AND the health value of these frozen whole wheat rolls.  My husband is borderline diabetic and very conscious of eating healthy.  These rolls were perfect for him.

I would appreciate a logical response unless it is that it did not make enough money for Pillsbury.

Respectfully,

Mary Austin

None of our supermarkets stock your frozen whole wheat dinner rolls any more.  Is it a problem with supply or do you no longer make them?

JackS105:

None of our supermarkets stock your frozen whole wheat dinner rolls any more.  Is it a problem with supply or do you no longer make them?

Pillsbury no longer makes them. Sincerely, CC

I am so disappointed that Pillsbury discontinued what is one of the only products I still bought from the Pillsbury line.  Trying to find healthy alternatives to dinner rolls was almost impossible and when I found the wheat rolls I was happy to have a healther alternative to white rolls.  It didn't hurt that they were only 1, yes 1 point on the Weight Watcher's program.  It was so nice to be able to eat bread with dinner again and NOT feel as if I was cheating or using so many of my points.  I have literally been all over town looking for these rolls the past week; usually Kroger was the only place I could find them.  After not seeing them for a few weeks I decided to check online and sure enough, you folks are crazy enough to have them discontinued.  Maybe you should work with your advertising team to get the word out about these rolls,  I'll tell you why they didn't do so well.  NO ONE knew about them.  I was probably responsible for most of the sales in my area just by word of mouth alone!  My wieght watcher's leader didn't even know about them!  Let me tell you, if you work with Weight Watcher's to get a commercial out about these rolls (maybe with the little Dough Boy a little less doughy) and tell the WW community that they are only 1 point each and that's with spray butter, I guarantee you will not be able to keep them on the shelves!!  This was a huge PR mistake on Pillsbury's part and you did not have the good sense to take advantage of the WW market.  Giving bread to a bunch of carb starvwed folks guilt free is HEAVEN.  Please try this and bring my rolls BACK!!!!!!!!!  I am considering boycottin all of Pillsbury's products until you do!!!!!!!!!!!!   I am not alone...as witnessed by the posts I have read.

PLEASE!!!

Let me slightly restate what I said in the previous posts.  I will absolutely NOT buy anything Pillsbury from now on.  With more and more stories on the news daily of four year olds being OBESE, four year olds for goodness sakes!!  You go and decide to remove an HEALTHY alternative to rolls by snatching the frozen whole wheat rolls away from the health conscience folks who happeded to find them...often hidden away behind the FATTENING Grease laden biscuits.  PLEASE someone with a little sense and some talent in advertising, bring these BACK.  Do like myself and others have suggested.  Use the WW angle and your biscuits sales would be a thing of the past (not the rolls!!!)

I am pleading...seriously this was the ONLY decent wheat roll to be found!

I agree...none of ours carried them anymore as I had looked all over for them. We liked them as they were easy for having rolls for just the two of us because they could be made individually and they were tasty and healthy for us. Now can't find them and the store had no idea why..they did not get them any more to stock. PLEASE go back to making them again..as we like rolls with our dinner and the only ones we can get now are the ones in the tube and they make too many and have to throw some of them out as our appetite is not that big anymore. All we can get now in the store in the frozen Pillsbury bag style is biscuits and we do not want biscuits with our dinner. I,too wish they would reinstate these and make them again.